...magically delicious 

Lil' NorA was back on the streets slingin' sweets at the Norwich St. Patrick's Day Parade yesterday and had so much fun that we'll be heading down to the New London St. Patrick's Day Parade this Sunday 3/11 to continue the festivities.  Now that we're heading into our first Monday of this lovely month of March we'll have our Headliners making their debut - find them in store and on the truck ALL MONTH LONG.… Read More

Johnny Cupcakes Cake Dealer Pop-Up Shop 


Hey, Cake Lovers! We're teaming up with the world's first t-shirt bakery, JOHNNY CUPCAKES, for our first Cake Dealer Pop-Up Shop!  Johnny Cupcakes is a Boston based clothing company that has cupcake inspired clothing based off of pop culture and fun designs...a PERFECT union!   We will be stocked up with tons of t-shirts, pins, stickers, and so much more INCLUDING JC pop-up only items, AND a FREE GIFT for EVERYONE!  … Read More

Sugar is my Soulmate 

The sweetest holiday of the year is less than a week away! Our Valentine's Day Menu is ready to go and will be available in store starting this Friday, February 9th. This year's cupcake flavors incorporate house made mini donuts, cereal marshmallows, smoked chocolate buttercream, strawberries 'n champagne, and so many more of our favorite things. 

Flavor descriptions and ordering details are available HERE. 


What : POP : a… Read More

February Headliners

Ok, so we might be a little late on this whole "New Year, New Menu" thing but in reality we just didn't want to tempt you while you were working thru those New Year's Resolutions. It's been a long month, you're ready for that SUGAR, and we've brought it to a whole new level for ya.   Mark your calendars - your favorite treats now get their own day of the week with the special… Read More

Pop : A NoRA Dinner Series

  Well, it seems summer has finally arrived and we are ready to get you up to speed with what we have been brainstorming for the past couple of weeks. So let's get right into it... ...a NoRA Dinner Series - where food, music, & art come together. We are transforming our Middletown location once a month into our own styled pop-up restaurant. Each month, POP will feature one food truck/chef, a DJ spinning some… Read More

Cake Cake Cake

  Chances are if you're reading this newsletter right now, you follow @NoRACupcakeCo on some form of social media. Whether that be on one or all of our three Facebook pages, Twitter, Instagram, Snapchat, or some other new and exciting, trending social media outlet - we know it's overload and what we don't want is to fill up your news feed with (what we have dubbed) "foodie noise". Things are always changing here, which is why… Read More

#CakeLife - Mid Summer Edition

Notice anything different so far? We're so excited to finally share our new logo and website with all of our cupcake lovers! Same NoRA, just a little refresh to keep you all on your toes. When it comes to cupcakes - we've got that on lock. But when it comes to things like websites and technical nonsense - we're a little out of element. That's where Box 8 came in and made us look cooler than… Read More

Baking up a new kitchen for NoRA

We couldn't be more excited about what the future holds for us! Thank you Middletown, Connecticut, Middlesex County Chamber of Commerce, Fat City Custom, and big brother Eli Cannon's for all the support you have shown us with our growth!


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'The Best Collaboration Ever'

We're completely speechless... If you missed the The Rachael Ray Show this morning - check out her reaction to our infamous Beast cupcakes (created for Hot 93.7 DJ Wrexx) and signature Daym Drops ‪#‎GangstaCookies‬!! Thank you to Daym Drops for bringing our products on national TV! You're an amazing friend and supporter of NoRA Cupcake Company! Read More